BUILDING THE NEXT WAVE OF SPORTS & FITNESS BRANDS

Scale Your Company With The Industry's Leading Sports Marketing Team
Promotional image of a young, blonde woman in black athletic gear using a Heroboard productDetailed photo of a woman's leg using a stretching tool consisting of green elastic bands and wooden boardsMan setting up to putt on a large open gold courseMan sitting on a bench holding a branded athletic water bottleWide angle shot of a man lifting weights with a Hero Barbell in a gymGray and pink sneakers being placed into a ADV Tennis bag with matching pink liningStick Grips applied to golf clubs laid on grass

MORE THAN AN AGENCY

MORE THAN AN AGENCY

OPTYO is a performance marketing agency meets brand accelerator. Across our team we've managed multiple businesses, raised millions in capital, and achieved exits through acquisitions & licensing deals. Now, we are leveraging that experience to accelerate the growth of entrepreneurs and start-ups.

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Launch With Impact
Leveraging your existing resources to build momentum and success.
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ACCELERATE GROWTH
Developing strategies that result in long term growth and progression.
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SCALE TO EXIT
Scaling go-to-market channels to maximize valuations towards exit.

SERVICES THAT

GROW WITH YOU

Our services are designed to grow with your company. From just launched to expanding internationally, we implement an experienced go-to-market team and industry connections to accelerate your brand's growth, no matter what stage of your business.

Are you ready to become the next wave of hyper-growth sports, fitness, & health brands?
Get Started

PERFORMANCE MARKETING

Omni-channel marketing strategies that focus on revenue and monthly brand growth.

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Paid Social Advertising
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Pay Per Click Advertising
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Email Marketing
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Search Engine Optimization
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Data Analysis
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KPI Reporting

WEBSITE DEVELOPMENT

A website experience that converts customers & deepens your brand connection to your community.

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eCommerce Development
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Engagement Mapping
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Customer Flow Audit
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UX & UI Design
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Conversion Rate Optimization
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Landing Page Development

CONTENT CREATION

Creative assets that portray your brand and value proposition effectively amongst your target audience.

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Content Production
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Studio Photography
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Branded Videos
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Platform Formatting
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User Generated Content
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Photo & Graphic Editing

GROWTH CONSULTING

Prepare and develop your brand towards your next growth milestone or long term exit opportunity.

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Investment Preparation
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Revenue & Growth Projections
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Affiliate Partnerships
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Third Party Logistics
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B2B Consultancy
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Acquisition Planning
OUR BACKGROUND
IS SPORTS & FITNESS

We are a team of former athletes, serial entrepreneurs, and industry experts that understand what it's like to take a company from idea to something big! We’ve established ourselves as the business development firm for D2C fitness, health, and sport-tech products, building hyper-growth companies by accelerating their go-to-market channels.

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Colin M.
Stick Grips
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"I have been working with OPTYO for almost 4 months now and the growth and acceleration our brand has received has been amazing. The team member at OPTYO are great to work with as well. They are there to help grow for the future and tackle the daily tasks. If you are looking to grow your brand I suggest working with the OPTYO team."

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Andy B.
Q Bands
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"Since working with OPTYO my business has seen significant growth each month. They are thorough, professional and very knowledgeable with a team that has great depth in expertise."

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Mike B.
Hero Barbell
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"OPTYO has been a great partner that has really taken the time to understand our target market and business goals. They're very data driven and also understand what it takes to build a brand. Max and Andre and the team are great to work with and I'd highly recommend OPTYO to anyone wanting to take their business to the next level."

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Juan L.
Goat Grip
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"Optyo has been an essential component in growing my business, they’ve not only helped us with conversion rate optimization and connect with awesome content creators, but have pushed our paid advertisement strategy to consistency and month over month growth."

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Lauren C.
Firefly
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"Our experience with OPTYO has been fantastic. It feels like a real partnership vs. a more typical transactional agency/client relationship."

Shirtless man wearing a black hat working out with a Heroboard in a large garage-like structure
Donny M.
Heroboard
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"The best of the best! Great communication and even better results. Thanks team OPTYO!"

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Matthew A.
Flipmits
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"Optyo has been a fantastic partner in helping us grow. The team is responsive, passionate, and knowledgable. Their unique accelerator model is a perfect fit for my business and allows us work as true partners and more than just an agency."

25 pound Rogue weight plate mounted on a barbell
Jay B.
Exponent Edge
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"I have been working with OPTYO for over 7 months and the experience has been great. The team is always very responsive to requests and always has your best interests in mind."

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Jay B.
PureTorque
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"Optyo has been an amazing business partner. As a start-up, we have a never ending amount of questions.  They always have a quick and thorough solution, and a plan to execute.  They have a great team of energetic and creative people that are driven to help you succeed."

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Brock M.
NV Athletics
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"Great team with a great background that was able to help take our business to the next level."

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Anthony L.
Goliath Labs
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"Would highly suggest working with OPTYO. The whole team is very attentive and easy to work with! We are looking forward to huge results with them and to continue for many years to come!"

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Joaquin S.
Salt Athletic
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"We are thrilled to be working with OPTYO as they have exceeded our expectations."

MEET OUR CLIENT ROSTER

View Case Studies
STICK GRIPS
STICK GRIPS
How This Brand Gripped the Market and Scaled with OPTYO
How This Brand Gripped the Market and Scaled with OPTYO
How This Brand Gripped the Market and Scaled with OPTYO
How This Brand Gripped the Market and Scaled with OPTYO
How This Brand Gripped the Market and Scaled with OPTYO
How This Brand Gripped the Market and Scaled with OPTYO
How This Brand Gripped the Market and Scaled with OPTYO
HEROBOARD
HEROBOARD
Supercharged Growth: A Story of Struggles to Six-Figure Success
Supercharged Growth: A Story of Struggles to Six-Figure Success
Supercharged Growth: A Story of Struggles to Six-Figure Success
Supercharged Growth: A Story of Struggles to Six-Figure Success
Supercharged Growth: A Story of Struggles to Six-Figure Success
Supercharged Growth: A Story of Struggles to Six-Figure Success
Supercharged Growth: A Story of Struggles to Six-Figure Success
PURETORQUE
PURETORQUE
From Spark to Flame – How PureTorque Took Over a Niche
From Spark to Flame – How PureTorque Took Over a Niche
From Spark to Flame – How PureTorque Took Over a Niche
From Spark to Flame – How PureTorque Took Over a Niche
From Spark to Flame – How PureTorque Took Over a Niche
From Spark to Flame – How PureTorque Took Over a Niche
From Spark to Flame – How PureTorque Took Over a Niche
MX SELECT
MX SELECT
Strength in Strategy: How MX Select Built a $1M+ Brand with Data-Driven Advertising
Strength in Strategy: How MX Select Built a $1M+ Brand with Data-Driven Advertising
Strength in Strategy: How MX Select Built a $1M+ Brand with Data-Driven Advertising
Strength in Strategy: How MX Select Built a $1M+ Brand with Data-Driven Advertising
Strength in Strategy: How MX Select Built a $1M+ Brand with Data-Driven Advertising
Strength in Strategy: How MX Select Built a $1M+ Brand with Data-Driven Advertising
Strength in Strategy: How MX Select Built a $1M+ Brand with Data-Driven Advertising

OUR PARTNER ECOSYSTEM

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YOUR STRATEGIC

GROWTH PLAN

Your journey with OPTYO is more than just partnering with a marketing agency, it's about tapping into a powerhouse of experience, passion, and expertise. We're with you every step of the way, providing ongoing support, guidance, and strategic direction with every dollar spent to maximize your growth potential.

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Phase 1: Onboarding & Brand Strategy
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Phase 2: Implementation & Growth Acceleration
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Phase 3: International Expansion & Brand Scaling
Learn More
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GETTING STARTED

WITH OPTYO

Whether you're launching your brand or navigating the complexities of scaling your venture, OPTYO's programs offer a unique framework tailored to meet your present and future growth need. From strategic planning to execution, let us be your partner in propelling your business to the next level.

ACCELERATOROur all-in-one program that leverages resources based on your current and future growth needs.
SCALEOur growth consulting service provides the strategic guidance to unlock your go-to-market potential.
Not ready to launch? Reach out to us about our Pre-Accelerator program.

READY TO GROW YOUR BRAND?

Tell us a little about your future growth goals and a team member will follow up to coordinate a call.
Get Started
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Become the next wave of sports, fitness, and health companies with OPTYO.
Get Started
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