A TEAM OF INDUSTRY EXPERTS & FORMER ATHLETES
As athletes, our desire to win and be the greatest is fuel for our team to exceed all expectations. We come from a range of athletic backgrounds, industry experience, combined into one unstoppable performance marketing team that won’t settle for anything less than a win.
OUR STORY
MEET YOUR NEW GO-TO-MARKET TEAM
When you partner with OPTYO, our team integrates directly with yours. You work alongside experienced operators, marketers and former athletes who understand what it takes to build and scale brands in sports, fitness and wellness.
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Revenue generated by brands across our Accelerator and Scale Programs.
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Marketing spend strategically managed by our performance team.
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Brands we’ve partnered with to launch, accelerate growth and scale their business.
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Experience building and growing brands from launch through scale.
ECOSYSTEM
Our work goes beyond performance marketing. Through our network of operators, athletes, investors, media partners and industry specialists, we help brands navigate the opportunities and challenges that come with building a company. From launch through scale and beyond, we connect our partners with the people, resources and opportunities that can help accelerate what comes next.
LAUNCH & FUNDRAISING
From crowdfunding & launch strategies to capital raises, we help brands navigate their next stage of growth.
ATHLETES & EXPOSURE
Tap into our network of athletes, creators and media partners to build credibility, generate exposure and expand your reach.
SUPPLY CHAIN & OPERATIONS
Access trusted manufacturing, logistics and 3PL partners to improve margins, streamline operations and support scale.
EXIT & M&A SUPPORT
When the time comes, we help brands prepare for acquisition, licensing and other strategic opportunities.
Experiences
RevX Wellness
Mike Nigai
Founder, RevX Wellness
Hydrorevolution
Jane H.
CMO, Hydrorevolution
Surplus Strength
Jason C.
Owner, Surplus Strength
Exponent Edge
Jay B.
CEO, Exponent Edge
Hero Barbell
Greg S.
Founder, Hero Barbell
FAQS
Find answers to technical specifications, deployment timelines, and our data security protocols.
WHAT TO KNOW BEFORE WORKING WITH OPTYO
Which OPTYO Program Is Right for My Brand?
During your discovery call, we'll determine which OPTYO program best aligns with your brand's current stage, needs and growth objectives. We consider factors including revenue, sales channels, internal team capabilities, current marketing infrastructure and where the business sits in its lifecycle. Our goal is not simply to place you into a program. It's to understand where your brand is today, identify the biggest opportunities and challenges, and determine the right path forward for the next 6 to 12 months.
